By Douglas W. Hubbard

Now up to date with new size tools and new examples, How to degree Anything indicates managers tips on how to tell themselves so that it will make much less dicy, extra ecocnomic company decisions

This insightful and eloquent publication will provide help to degree these issues on your personal enterprise, executive corporation or different association that, earlier, you have thought of "immeasurable," together with shopper pride, organizational flexibility, expertise chance, and know-how ROI.

  • Adds new size tools, displaying how they are often utilized to numerous parts comparable to possibility administration and consumer satisfaction
  • Simplifies total content material whereas nonetheless making the extra technical functions to be had to these readers who are looking to dig deeper
  • Continues to boldly assert that any belief of "immeasurability" is predicated on convinced renowned misconceptions approximately dimension and size methods
  • Shows the typical reasoning for calling whatever immeasurable, and units out to right these ideas
  • Offers functional equipment for measuring numerous "intangibles"
  • Provides an internet database (www.howtomeasureanything.com) of downloadable, sensible examples labored out in particular spreadsheets

Written by means of famous professional Douglas Hubbard—creator of utilized info Economics—How to degree whatever, 3rd Edition illustrates how the writer has used his process throughout numerous industries and the way any challenge, regardless of how tricky, ailing outlined, or doubtful can lend itself to size utilizing confirmed methods.

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How to Measure Anything: Finding the Value of Intangibles in Business by Douglas W. Hubbard


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